Eventus Revenue Partners
Client
Eventus Revenue Partners
Industry
B2B Sales & Advertising
Scope
Brand Identity
Web Design
Credits
Izzy Wootonn
Creative Direction & Design
Allie Ochs Stogner
Copywriting
A boutique agency helping companies harness the power of their audience via newsletter monetization.
Named after the Latin word for results, Eventus needed a brand and website that would help them stand out from their competitors. With a landscape full of safe sans-serifs and “tech blue” color palettes, we opted to lean into the ancestor of the newsletter— good old-fashioned newpapers & the “golden age” of US advertising in the 1960s.
Abstract collages resonate when stock images repel.
Wanting to avoid cheesy, stuffy corporate stock imagery, I opted to blend photos of the human, the organic, and the man-made. The result was a set of dynamic collages that meaningfully represent abstract digital concepts like revenue growth, audience engagement, and email newsletters.
“Izzy is so organized, professional, and creatively talented. She executed a full brand identity package based on very vague ideas I threw her way, and I could not be more excited about the results. Not only that, but the entire process was smooth and painless and she really drove the whole thing and made life incredibly easy for me the entire time!”
—Mitch Larson, Founder of Eventus
